Hi my name is Andrea Sacrini and I have decided to follow a dream and change my career!

Having just completed my Master’s degree in Marketing and frustrated after many job applications that were unsuccessful due to my lack of recent experience in Marketing I have decided to start this campaign “Help Andrea find a job”. Over the next few days I will be walking the streets of London wearing a sandwich board, handing out leaflets and using this website and social media (Twitter, Facebook, YouTube) to spread the word about me and my campaign.

I hope you understand how difficult it is to change a career, especially considering how tough the job market currently is. However, I also realise that it only takes one person to believe in my potential and help me get an opportunity to prove that I have what it takes to be successful in this area. I hope this person can be YOU!

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I think I've finally recovered. Got a bad cold standing in the rain last week at Holborn. I've been trying to shake it off for quite a few days now and finally I'm feeling myself again. Annoying that in the 21st century a well planned campaign can be brought to a halt by something as trivial as a common cold :) But maybe it's mother Nature's way of reminding us to respect our bodies and not do silly things. Oh well, lesson learnt - I guess I need to find myself a winter suit to keep me warm next time :) 

Another long day. Whoever said job hunting is easy? This time I tried to take a slightly different approach and target the right audience. Half of success is learning on your mistakes (or so they say) so that's what I've decided to do. Walking around London may be fun (not!) but didn't prove that effective so on Wednesday I did no walking and instead spent the whole day in one single spot in front of the Renaissance London Chancery Court Hotel in Holborn. Why there, you ask? Well that is where the Marketing Week's new flagship conference - The Annual was taking place. Surely, marketers would appreciate some innovative (if somewhat crazy) approach?

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